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Advertising on Emergency Vehicles?

A Salem, MA selectman brings up the possiblity of advertisers sponsoring emergency vehicles:

The official Wal-Mart police cruiser? The Home Depot fire engine?

The additional revenue would be nice, but I'm not sure this is a good idea. The article lists some of the drawbacks. These include hurting the image of the emergency services, forcing the emergency service to choose which advertisers are appropriate, and safety.

Posted November 16, 2006 07:51 AM  ·  Link   ·  Financial

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